TikToker Emily Mariko got married in a simple, strapless wedding dress – Insider
Emily Mariko tied the knot on Saturday.
The influencer, 31, married her longtime partner Matt Rickard. She’s been documenting their engagement and wedding planning on TikTok since Rickard proposed in October of 2021.
Mariko gave her fans their first glimpse of the wedding, which was planned by Sugarplum & Co., in a TikTok shared on Sunday. The video had already amassed 7 million views as of Monday morning.
In the video, Mariko tearfully walked down the aisle with her father toward Rickard, who was crying in his Ralph Lauren suit. She carried a bouquet from Paloma Florals at the Wayfarers Chapel in Rancho Palos Verdes, California. The venue has appeared in TV shows like “The O.C.” and “The Bachelorette.”
Mariko’s video also revealed her wedding dress, which was custom-made by Mirror Palais and fit with the simple, elegant vibe she puts out to her nearly 13 million TikTok followers on a daily basis.
The gown was strapless with a straight neckline, and it had a structured bodice that scooped low in the back.
It sat low on her waist before flowing out into a ball-gown skirt with a train that extended behind Mariko as she walked down the aisle.
The bride wore her hair in a bun styled by Sarah of Beauty Bespoken, and a floor-length veil that was also from Mirror Palais sat over the updo, adding a touch of drama to the ensemble.
Mariko has gone viral several times over the course of her wedding planning process, with videos of her putting together her bridesmaid proposal boxes, writing her save the dates on vintage postcards, and shopping for a wedding dress amassing millions of views.
She also divided social media users in May when she told them she planned to turn her mom’s wedding dress from the 1980s into clutches for her bridesmaids, though she has yet to reveal if she actually went through with the plan.
Correction: July 24, 2023 — An earlier version of this story stated Ralph Lauren designed Emily Mariko’s wedding dress. Mirror Palais designed her dress and veil.